However, most analysis of Uber’s costs and benefits leave out one huge piece of the appeal: the premium car service removes the racism factor when you need a ride.
In 1999, actor Danny Glover made headlines by filing a taxi discrimination claim in New York City, noting that cabs failed to stop for him due to the color of his skin. Good Morning America experimented with having a black man and a white man hail cabs again in 2009 and found that the racial profiling still continued. In 2010, Fernando Mateo, head of the New York State Federation of Cab Drivers, encouraged racial profiling in the name of safety. Though it has been over a decade since Danny Glover made the issue a national conversation, the landscape hasn’t changed much.
As a black woman, I am generally seen as less of a threat than my black male peers. But that doesn’t mean my business is encouraged or wanted.I stopped using DC cabs back in 2003, when they were using zoning practices that ensured every time I stepped into a cab I wouldn’t get out for less than $25.00, even if I was just going ten minutes down the street. As I learned DC better, I figured out all the routes serviced by buses and trains and committed to walking the rest. The addition of a bike share program to DC has almost completely eliminated my need for a cab rides. A few years later, I repeated the process in New York and Boston, having learned the hard way that I could not count on getting a cab if I needed one, no matter how I was dressed or where I was going.
I had dismissed Uber outright, until a friend convinced me to take a second look. My friend is young and white and, when I asked her why she chose to use the expensive black car service as opposed to any other DC cab, she informed me that her neighborhood isn’t well-liked by cab drivers. As it turns out, while my friend could normally get a cab to stop for her, she suffered the same issues with cabs that black urbanities usually face. Though it is technically illegal for drivers to ask where you are going before allowing you in the cab (New York has clear rules about this; DC has similar rules that are not on any governmental site), it is a common practice. So, my friend noted with a shrug, she’d rather pay the extra five bucks for a fuss-free experience than hail cab after cab, hoping to find a driver to take her to her next destination."
— Racialicious Night Reading: Editor/Owner Latoya Peterson’s thought-provoking post on the Uber app and its possible savings in terms of avoiding racist encounters with taxi drivers.